I'm currently building and leading all-things marketing at August, a legal AI workspace that helps lawyers handle the full spectrum of their work, from research and analysis to drafting and client communication.

I'm the author of ‘What Millennials Want’ (Penguin Viking), a nonfiction book on the economic aspirations and social views of Indian millennials. 'What Millennials Want' was rated as one of GQ's "best Indian nonfiction books of 2021," and I was named to Forbes Asia's 30 Under 30 list for 'Media, Marketing, and Advertising' in 2022.

I'm also a regular contributing columnist to international publications and thought forums. My op-eds have been published in The Washington Post, BBC, New Statesman, The Times of India, The Print, and Mint.